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Do It!
James R. Sherman
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What is Do It! about?
James R. Sherman's "Do It" books offer practical and actionable insights aimed at helping individuals enhance their productivity and effectiveness in various aspects of life. With a focus on overcoming procrastination, improving time management, and fostering personal growth, these books serve as a guide for readers seeking to transform their habits and mindset. Sherman's straightforward writing style and relatable examples make the concepts accessible, encouraging readers to take immediate action toward achieving their goals. Whether you're looking to boost your career, streamline your daily routines, or cultivate a more fulfilling life, Sherman's "Do It" series provides the tools and motivation needed to make meaningful changes.
Key ideas of Do It!
Procrastination Is a Habit
Sherman argues procrastination is not a character flaw but a learned habit that can be replaced with deliberate, practical routines.
Start Small, Build Momentum
Breaking tasks into the smallest possible steps lowers the barrier to starting, and motion creates motivation rather than the other way around.
Systems Over Willpower
Clear goals, ABC prioritization, personal contracts, and accountability partners create structure that makes consistency more reliable than motivation alone.
Read an excerpt from the summary
Do It! by James R. Sherman — A Summary
A Small Book With a Loud Title
James R. Sherman's "Do It!" belongs to a particular shelf of business books that almost dare you to take them seriously. It is short. It is plain. It looks more like a workbook than a manifesto. The cover shouts at you in two words, with an exclamation point, as if Sherman had run out of patience before you opened the first page.
That tone is the point. Sherman was not writing a deep psychological treatise on procrastination. He was writing for the working adult who already knows the problem, has been told the problem a hundred times, and quietly resents being told again. He was writing for the manager whose desk is buried under things that should have been finished last Tuesday, for the team leader whose biggest project keeps slipping a quarter at a time, and for the new employee who already feels behind on a Monday morning.
This is a Crisp Fifty-Minute book, part of a series designed to be read in roughly an hour. The pages are spare. The exercises are direct. There are checklists, blanks to fill in, and small contracts to sign. Sherman trusts his reader enough to keep the lecture brief and the homework concrete. He assumes you do not need to be convinced that procrastination hurts you. He assumes you have paid the price more than once. What you need, he argues, is not another reason to act but a working method.
The central argument is simple and, in its plainness, almost a relief. Procrastination is not a personality defect, a moral failing, or a sign that you are lazy. It is a habit. Habits are learned, and habits can be replaced. You will not stop procrastinating because you read a single page or hear a single insight that breaks the spell. You will stop because you build, deliberately, a new set of routines that make starting easier than stalling.
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Continue in the appWho is it for?
- Anyone who repeatedly puts off important tasks and wants a concrete, step-by-step method to break the cycle.
- Anyone who feels productive all day yet never makes progress on the projects that matter most.
- Anyone who struggles to translate big ambitions into the small daily actions that actually move things forward.
- Anyone who wants a short, practical guide they can read in an hour and apply the same afternoon.
About the author: James R. Sherman
James R. Sherman is an author known for practical, action-oriented business and self-help books, including the Crisp Fifty-Minute series titles aimed at working adults. His writing style is direct and workbook-driven, prioritizing exercises and concrete takeaways over theory.
He focuses on productivity, habit change, and personal effectiveness, writing for readers who want straightforward guidance rather than lengthy psychological explanations.
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